Boarding Pass Trip Finder
Normally, a boarding pass tells you where you’re going. But what if, instead, it asked you where you want to go?
Introducing the Southwest Airlines Boarding Pass Trip Finder: an interactive tool that helps travelers find the best destination based on their personal interests.
API Experience
It’s laid out like boarding pass, but with a few quirky differences: instead of entering an airport code, they choose a trip theme (foodie adventure, great outdoors, etc); instead of picking a seat, they can choose who they are traveling with.
Once a user enters their criteria, the boarding pass generates a custom Pinterest board of relevant Southwest-branded trip ideas.
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