Pinning Inspiration
The “most inspiring company in the world” calls for content that lies within 5 key characteristics: a Pin must be visually appealing, novel, positive, attainable, and active. Here are just a few of the over 700 promoted Pins I conceptualized, wrote, and built for a variety of over 200 different brand advertisers under 10 verticals.
Brand Pins
Pin Creation Workshops
As a member of the Creative Strategy team I hosted and lead creative workshops around the country to educate, inspire, and empower Pinterest’s advertising partners on how to optimize brand creative and increase sales lift.
Here is a sample from Hilton’s workshop including personalized deck, custom creative ad units (Pins), printed collateral and trend insights that were presented to the VP of marketing + brand leads.
Voiceover Talent
All those years of acting lessons really paid off when I finally got to be the voiceover talent for the Pinterest Business blog. Mom shared this video with all her friends on Facebook #ProudMother.
Pinterest Try Labs
I also helped spearhead the launch of Pinterest’s content series which pinned two employees against each other in various Pinterest inspired challenges. Check me out my feature in the Thanksgiving episode.
P.S. I totally won that challenge.